Friday, January 21, 2011
Monday, March 30, 2009
What's wrong with monetizing content?
When the television show "Dexter" ended its third season a couple of months ago, we canceled out subscription to Showtime in what has become an all too often cost saving measure.
And now that we don't have access to Showtime on demand, I recently visited Showtime's Web site expecting to be able to watch back episodes.
But they are only available on demand through the cable company to paying subscribers and I was a little mad.
Have I been programed to expect things for free online?
If newspaper content was cable TV, I want to be Showtime.
As a local news organization, I have premium content that can't be found anywhere else, and I want to charge for it and put it behind a firewall.
In a move to put some value on its content, the Star-Tribune plans to hold some stories for print only. Top content to print readers first was the headline in today's edition. The paper, in a great move forward to preserve its product, will show some favoritism to the people who subscribe.
It is a great for a news company — most of which are capitalist enterprises last time I checked — to create a revenue stream from its content.
What is so wrong with monetizing content?
And now that we don't have access to Showtime on demand, I recently visited Showtime's Web site expecting to be able to watch back episodes.
But they are only available on demand through the cable company to paying subscribers and I was a little mad.
Have I been programed to expect things for free online?
If newspaper content was cable TV, I want to be Showtime.
As a local news organization, I have premium content that can't be found anywhere else, and I want to charge for it and put it behind a firewall.
In a move to put some value on its content, the Star-Tribune plans to hold some stories for print only. Top content to print readers first was the headline in today's edition. The paper, in a great move forward to preserve its product, will show some favoritism to the people who subscribe.
It is a great for a news company — most of which are capitalist enterprises last time I checked — to create a revenue stream from its content.
What is so wrong with monetizing content?
Thursday, March 26, 2009
It's in the numbers
As if you needed more evidence of the disintegration of local news, I have the numbers to prove there is less local content distributed through the newspaper.
A quick check of what was published the last four months of February in the Wisconsin Rapids Daily Tribune (a 10k circ Gannett paper in central Wisconsin where I was city editor until last month) shows a dramatic drop in content.
Bylines (stories locally written) for the month dropped from a high of 245 in 2007 to 186 this year. Pages and average number of sections are down from 2006's high of 434 and 2.88 (there was a great deal of three and four section newspapers in 2006 and all but a couple of days had more than two sections.) to 326 and 1.54 this year, which is an incredible decrease. For 24 days (the study did not include Sunday's newspaper or leap day), there were 108 fewer pages this year from 2006.
Feb.
Year / Bylines / Pages / Sections (daily average)
2009 / 186 / 326 / 1.54
2008 / 235 / 408 / 2.29
2007 / 245 / 414 / 2.29
2006 / 194 / 434 / 2.88
These numbers show how a large media company without any local ties can rip information from the hands of those in the area who need it the most. As Gannett loses money and its stock price plummets, the company cuts from the newspapers it owns.
So who's impacted by less information from the newspaper? Everyone. A democracy relies on a free press to engage citizens. People who live in the area now have less information about the local government; less information about the community.
And people are leading less informed lives.
A quick check of what was published the last four months of February in the Wisconsin Rapids Daily Tribune (a 10k circ Gannett paper in central Wisconsin where I was city editor until last month) shows a dramatic drop in content.
Bylines (stories locally written) for the month dropped from a high of 245 in 2007 to 186 this year. Pages and average number of sections are down from 2006's high of 434 and 2.88 (there was a great deal of three and four section newspapers in 2006 and all but a couple of days had more than two sections.) to 326 and 1.54 this year, which is an incredible decrease. For 24 days (the study did not include Sunday's newspaper or leap day), there were 108 fewer pages this year from 2006.
Feb.
Year / Bylines / Pages / Sections (daily average)
2009 / 186 / 326 / 1.54
2008 / 235 / 408 / 2.29
2007 / 245 / 414 / 2.29
2006 / 194 / 434 / 2.88
These numbers show how a large media company without any local ties can rip information from the hands of those in the area who need it the most. As Gannett loses money and its stock price plummets, the company cuts from the newspapers it owns.
So who's impacted by less information from the newspaper? Everyone. A democracy relies on a free press to engage citizens. People who live in the area now have less information about the local government; less information about the community.
And people are leading less informed lives.
Wednesday, March 25, 2009
to nonprofit or not to noprofit
Is editorial leadership worth more than nonprofit status?
As a 501(c)(3), an IRS designation, the company is not allowed to endorse candidates for election (see footnote). The nonprofit status was something we were thinking about putting in place when we create a news organization to fill the local information gap in Wisconsin Rapids.
The designation will allow people to become members, much like on PBS, and have a tax deduction for helping out the community by keeping an independent information gathering source in the community.
The community needs editorial leadership, that's no doubt. For the months of February the past two years, there has only been five editorials written each month. And only one of the locally written editorials the past four Februarys took on an issue (in 2006 when the actions of the newly elected Wisconsin Rapids Public School Board members were called into question).
When How many local editorials
Feb. 2009 5
Feb. 2008 5
Feb. 2007 8
Feb. 2006 12
The decline in locally written editorials shows the cutbacks at the Daily Tribune that were already evident by picking up the paper every day. Through no fault of the local staff, less information has been distributed to the community. Frankly, the staff doesn't have the time to write because of the parent company's cutbacks.
It's not the local staff's fault there is less editorial leadership. Gannett just doesn't make it a priority anymore.
With editorial leadership comes a voice to help during elections. Newspapers have the access to candidates to make an informed decision about which one would do the best job. Those at the newspaper involved in the process — the editorial board is normally more people who don't work for the newspaper than do — get a chance to interview candidates. From these interviews, editorial boards determine who they think the best candidate is and pass that on the the readers.
But there are plenty of nonprofit news organizations out there: National Public Radio, Public Broadcasting System, Mother Jones, and Poynter. And across the country, nonprofit news organizations are springing up to fill the local information gap, much like what we want to do. Check out www.voiceofsandiego.com and www.minnpost.com, for starters.
Not being able to endorse does not mead we can't criticize, which is crucial in a democracy.
So how important is endorsing candidates? Very, but is it more important than being a nonprofit?
IRS code:
Under the Internal Revenue Code, all section 501(c)(3) organizations are absolutely prohibited from directly or indirectly participating in, or intervening in, any political campaign on behalf of (or in opposition to) any candidate for elective public office.
As a 501(c)(3), an IRS designation, the company is not allowed to endorse candidates for election (see footnote). The nonprofit status was something we were thinking about putting in place when we create a news organization to fill the local information gap in Wisconsin Rapids.
The designation will allow people to become members, much like on PBS, and have a tax deduction for helping out the community by keeping an independent information gathering source in the community.
The community needs editorial leadership, that's no doubt. For the months of February the past two years, there has only been five editorials written each month. And only one of the locally written editorials the past four Februarys took on an issue (in 2006 when the actions of the newly elected Wisconsin Rapids Public School Board members were called into question).
When How many local editorials
Feb. 2009 5
Feb. 2008 5
Feb. 2007 8
Feb. 2006 12
The decline in locally written editorials shows the cutbacks at the Daily Tribune that were already evident by picking up the paper every day. Through no fault of the local staff, less information has been distributed to the community. Frankly, the staff doesn't have the time to write because of the parent company's cutbacks.
It's not the local staff's fault there is less editorial leadership. Gannett just doesn't make it a priority anymore.
With editorial leadership comes a voice to help during elections. Newspapers have the access to candidates to make an informed decision about which one would do the best job. Those at the newspaper involved in the process — the editorial board is normally more people who don't work for the newspaper than do — get a chance to interview candidates. From these interviews, editorial boards determine who they think the best candidate is and pass that on the the readers.
But there are plenty of nonprofit news organizations out there: National Public Radio, Public Broadcasting System, Mother Jones, and Poynter. And across the country, nonprofit news organizations are springing up to fill the local information gap, much like what we want to do. Check out www.voiceofsandiego.com and www.minnpost.com, for starters.
Not being able to endorse does not mead we can't criticize, which is crucial in a democracy.
So how important is endorsing candidates? Very, but is it more important than being a nonprofit?
IRS code:
Under the Internal Revenue Code, all section 501(c)(3) organizations are absolutely prohibited from directly or indirectly participating in, or intervening in, any political campaign on behalf of (or in opposition to) any candidate for elective public office.
Monday, February 23, 2009
Creative questions
If the media is folks' way to stay connected and informed in the community but the media is providing less and less news, then imagine how could people's lives could be changed with more information.
What is the community missing from a lack of local news? I don't know and I don't think there is a way to find out. But plenty of studies show the connection between the flow of information and the health of a community.
Now I'm not saying that if the media was not creating gaps in news the local economy would be fixed. But it could be better.
We could have a more informed and better equipped workforce. Our area could be the home to a vibrant government with every race contested and the best candidates representing their constituents (instead of the only name on the ballot).
With a community that is bursting with information, the area becomes more vibrant and connected.
So how do we know what information is lacking? We are going to ask.
What is the community missing from a lack of local news? I don't know and I don't think there is a way to find out. But plenty of studies show the connection between the flow of information and the health of a community.
Now I'm not saying that if the media was not creating gaps in news the local economy would be fixed. But it could be better.
We could have a more informed and better equipped workforce. Our area could be the home to a vibrant government with every race contested and the best candidates representing their constituents (instead of the only name on the ballot).
With a community that is bursting with information, the area becomes more vibrant and connected.
So how do we know what information is lacking? We are going to ask.
Friday, February 20, 2009
Is it positive or negative
Call me a romantic but I like to think of journalism as something that can make a difference in people's lives.
But sour economic stories have inundated our area; sometimes I want to read good news.
Since questions can be molded to fit a story, it is important to recognize the difference between bumping a quote about the crappy economy to the top of a story and having something optimistic about the future as the lede quote. While I'm not advocating rose colored glasses, we should be weary of the impact poor economy stories have on the readers.
At the newspaper, we were begging for good news stories. It was a brutal day when some other local company had bad news to announce (that might be one of the most selfish things I have ever written). But we didn't seek out good news; we didn't have the staff to seek anything out.
Since when do journalist not care about where they live? I have never found that to be true. But I have found handcuffs placed on local staff that restricted their ability to write about what they care about.
We need to be able to seek out the good stories.
Some places need a cheerleader; we live in one of those places.
But sour economic stories have inundated our area; sometimes I want to read good news.
Since questions can be molded to fit a story, it is important to recognize the difference between bumping a quote about the crappy economy to the top of a story and having something optimistic about the future as the lede quote. While I'm not advocating rose colored glasses, we should be weary of the impact poor economy stories have on the readers.
At the newspaper, we were begging for good news stories. It was a brutal day when some other local company had bad news to announce (that might be one of the most selfish things I have ever written). But we didn't seek out good news; we didn't have the staff to seek anything out.
Since when do journalist not care about where they live? I have never found that to be true. But I have found handcuffs placed on local staff that restricted their ability to write about what they care about.
We need to be able to seek out the good stories.
Some places need a cheerleader; we live in one of those places.
Thursday, February 19, 2009
Whoa, hoss
Time to slow down; we got a lot of work to do.
Two main initiatives over the next two months: develop some sort of communication strategy and initiate professional and informal readership surveys.
Our project is tasked with filling the voids in local information so we need to discover those voids.
So before we start talking about what we are going to do, we need to get a handle on some basic information.
That's task numero uno.
Two main initiatives over the next two months: develop some sort of communication strategy and initiate professional and informal readership surveys.
Our project is tasked with filling the voids in local information so we need to discover those voids.
So before we start talking about what we are going to do, we need to get a handle on some basic information.
That's task numero uno.
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